Sovenco | Conscious Real Estate

“How personal should I get?” asked Danielle Norris when we inquired as to the start of her socially conscious enterprise – Sovenco.

Norris calls herself an at-risk youth. At 16, she was assigned a case worker who was a beacon of light. Her name was Mary. When life for Norris seemed its bleakest, Mary spent 18 months guiding her out of that world and out of poverty. “She was everything to me,” says Norris.

Danielle, Norris, Founder, Sovenco

Things changed when Danielle turned 18. Her program was shut down due to lack of funding and Mary lost her job. It was at that moment that Norris realized the injustice of the situation. Fourteen years later, one of her core values is making a difference, so that is what she sought out to do.

“With nonprofits, the biggest thing that doesn’t work is that they are not allowed to spend money on building the business. Too much time is spent fundraising instead of making an impact. Also, it’s an “us and them” model (for-profit businesses vs. nonprofits). It divides the class systems and creates inequality. There are two myths in business: that nonprofits can’t invest in overhead and that for-profits can only focus on bottom-line.” – Danielle Norris, Sovenco

Now, Danielle runs the socially conscious consulting business, Sovenco. Business owners tend to reach out to her when they are wanting more out of their life and want to have a direct impact in the community. “We like to connect them to their purpose,” she says. “We take them through an 8-step process, which is a combination of life coaching and basic business consulting. We look at business in an holistic way and add a social enterprise twist.”

Case studies show a very direct impact on the community. One client, a social media marketing company came to Norris wanting to do good and enter the socially conscious industry. When they came to Sovenco, they weren’t making any impact. Now, they are looking at hiring underserved populations.

“We are very new in the industry. Our overall goal and big vision is to bring the concept of do good businesses to regular everyday small businesses. That every small business owner can make a small impact in the world. And it creates a more fulfilling life. In general, people have an innate need to serve others directly and it’s missing in our society,” says Norris.

And that’s where Sovenco comes in.

At Conscious Real Estate we love supporting socially conscious businesses. If you have an idea for a story on a business that is doing great things for our community, just reply here and drop us a note.

And, remember that Conscious Real Estate donates 10% of every commission to a nonprofit of our clients’ choice. Make a difference today! Referrals are the sweetest thank yous.

A good friend of Conscious Real Estate has started a new meet up group for Denver Social Enterprises and “Do Good” businesses. Changemaker Danielle Norris of Sovenco has started the “Denver Social Enterprise and Do Good Meetup” to bring together like-minded business owners or entrepreneurs who would like guidance and inspiration in starting a purpose-driven business.

“Social Enterprises are businesses whose primary purpose is the common good. They use the methods and disciplines of business and the power of the marketplace to advance their social, environmental and human justice agendas.” – SEA

We live in a world where profit has been the only bottom line and has been for many years, but things are changing. People realize the system is broken and inadequate to address the numerous problems facing this world.

Are you a business owner? How is your business making the world a better place? Does your business have a purpose besides just making money? Or maybe, you would like your business to have more than just a profit-driven motive. Come join our group and share your stories of IMPACT. How is your business making the world a better place? We believe the combination of money and purpose is the most powerful thing on the planet. So, what is the impact you want to leave on this world? If you’re looking to have your business leave a lasting impact on the world other than just profits and sales goals, we can help.

Our goal of this meetup group is to make this world a better place, all while increasing your profits and leaving the least negative impact on the planet. We help you build PURPOSE or support you in building a greater PURPOSE into your business model.

So, what is the impact you want to leave on this world? If you’re looking to have your business leave a positive lasting impact on the world, we can help. If you’re a little overwhelmed, no problem. If this all sounds a little froufrou, that’s fine too. Just join the group and have some great conversation, fun activities, and a strong support group, as you venture into the unknown of changing the world.

If this sounds like a group you would like to join, please join the Meetup group or the Facebook group to learn about upcoming events. We would love to see you there!

You may already know that Conscious Real Estate is Colorado’s only philanthropic residential real estate company that contributes 10% of all commissions to the nonprofit of their clients’ choice. If you would like to learn more about Sovenco, you may follow them on Facebook or Twitter.

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