The Conscious Group - Sh*t Agents Say - Post 5

(Another Sweary Real Estate Post by Allison Parks)

Note: This is the fifth post in a series.  

Here is one of them:  

You should work with me, because I am a neighborhood expert. (Or school expert or foreclosure expert and so forth…)

BULLSHIT. 90% of the time, “expert” is just a marketing gimmick.

In the case of “neighborhood experts,” agents often choose the neighborhood in which they reside to be an “expert,” meaning that they are an expert because they live nearby. An agent who has branded onself as a “neighborhood expert” are using “hyperlocal marketing,” as it is highly recommended practice for real estate agents to market themselves heavily in a very small area.

What does “neighborhood expert” even mean? Do these people not know how to sell homes in other neighborhoods?

Here’s the thing…  there could be an instance where an agent has legitimately only sold homes in Cheesman Park for the past five years… they haven’t even sold a property in Congress Park on the other side of York Street, so they are a neighborhood expert, right? Not necessarily. If this agent has only sold Cheesman Park mansions for five years, they may not be familiar with the condos in Cheesman Park or they may not know how to accurately price an investment property in Cheesman Park. As such, even an agent who genuinely only sells properties in one neighborhood may still not be familiar with the type of property that you own or desire. As such, the term “neighborhood expert” is most often just shit real estate agents say to get your business.

Also in this realm of bullshit marketing are “experts” in vintage homes or “experts” in modern homes and such. These people may be Fantastic Agents, but it’s more likely that they are great at marketing themselves. One such agent who is a “Victorian Home Expert” called me for feedback from my clients about our showing we had. (Note: listing agents only call buyer’s agents for showing feedback if they cannot sell the home because they priced it too high and they are desperate.) I informed her that my clients weren’t interested because the floors were far more wonky than in most homes of that era, indicating potential structural issues. On top of that, the only bathroom in the home was not on the same floor as the bedrooms and was only accessible through the kitchen. DO YOU REALLY WANT TO PARADE THROUGH YOUR KITCHEN EVERY SINGLE TIME YOU TAKE A SHOWER?

She smugly responded that many Victorian homes have their quirks. (Thanks, honey. My Victorian home was built in 1899 and is put together like the car in Johnny Cash’s “One Piece At A Time” and it’s still better than this house you’re trying to sell, so you better lower your damn price and quit yer caterwauling.) Essentially, this “Victorian Expert” didn’t know enough about pricing a home to sell this one for asking price, but she is great at marketing herself and makes a shitload of money.

Truth: If an agent knows how to do their research, price properties effectively, assess the trends, negotiate well, and listen carefully to their clients, they can be a Fantastic Agent in any neighborhood with any type of home. An agent choosing to brand oneself as an “Expert” is just marketing.


Want a Fantastic Agent instead of a Problem Agent?  Give us a call at 303-908-9873.

For more on Shit Real Estate Agents Say to Get You to Hire Them, read our next post, I Have a Fancy Certification that Makes Me Uber-Ethical.

Spotlight on a Recent Conscious Real Estate Donation to the Colorado Coalition for the Homeless


We are a community.

We forget that sometimes. When it comes to our Denver community, homelessness and the brink of homelessness due to rent and home prices is an everyday reality. Yet, many people pretend these issues or people don’t exist, pushing them into corners (literal corners, like Lawrence Street and Park Avenue and figurative corners, like not being able to get credit, rent a place, find a job, etc.). This is our call to open our community, minds and hearts. We’re all on the same team.


Yet, how little our homeless community is valued can be reflected in the 2018 Denver Right to Survive Initiative. It’s an incredible movement establishing basic human rights for the homeless. What whatttt?? Yes. It’s 2018, and our homeless friends and neighbors are having to establish their own ‘Bill of Rights’ because our local, national and global human rights protections are ignored so commonly for them. It’s movements like this and support of hyper-local nonprofits that can help with building up our homeless neighbors. (Psst… you can read more and support the Right to Survive Initiative here.)



Housing: necessity and luxury.


The foundation of Maslow’s hierarchy of human needs is shelter. We need a place to rest and protect ourselves from the elements. Without that support, there’s not much to build on. Local Denver shelters are crowded, many are completely full daily. The silver lining is that there are so many dedicated people, organizations and businesses that understand we are all part of the same community and want to help. Yet, it’s true… housing, especially in Denver, is a luxury.


It can be mind numbing to think about… Did you buy your home before the Denver market boom and are lapping up your property values this year? Or, are you looking to buy and have been saving for some time, concerned about the prices out there? Finally, you could be like the best friend of a Conscious Real Estate employee… renting a studio for $1700 and sharing it with your partner. These are the common scenarios in housing these days. While more affordable housing is going up and some really cool projects like the Beloved Community Village have been changing the scene, donations are needed to help more people.


And, also… check this out. This stand-up judge is currently refusing to drop a class-action suit against the city of Denver for confiscating the property of homeless people (remember those awful vides of law enforcement taking their blankets on Capitol Hill last winter in the snow?) This is the kind of positive, for-the-people government action we like to see. We’re coming together!!


How does homelessness happen?

Many of our homeless neighbors are vets coping with trauma. Many have been homeless since they were kids. One man was literally thrown from a bridge. Another was just an infant when he became homeless. Their stories show just how strong human resilience can be despite the circumstances. This inner strength is, well, awesome.

Stories of the Colorado Coalition for the Homeless: Bruce

A lot of stories start out like any other. Bruce, for example, was a marine who made it big during the era. He was making six figures, was married and living a family life when everything came crashing down. The money ran out after the bubble. His wife divorced him. He lost contact with his son. He began to drink, heavily. Life spiraled out of control. His drinking left him physically disabled, having to use a cane to walk.


It wasn’t pretty and Bruce didn’t have a lot of options except to try to reverse time. And, he did. He went through programming through the Colorado Coalition of the Homeless and started college courses in Applied Science. Did we mention he got a 4.0? “Looking toward the future, Bruce says that professionally, ‘my ultimate goal is to run a nonprofit for addicted Veterans who are homeless.’ But more importantly, ‘my goal after I leave is to [continue to] build a relationship with my son.'” – Colorado Coalition for the Homeless

Stories of the Colorado Coalition for the Homeless: Caden & Ria

Two toddlers, Caden & Ria, became homeless when their family was evicted from their apartment (for reasons that are not mentioned on the site, but with the prices in the Denver area, we can only imagine…). Due to this hardship, the family was not able to maintain requirements for the Colorado Childcare Assistance Program (CCAP) Subsidy and they stopped bringing the kids to school.


This was especially alarming as Caden tests on the autism spectrum. After learning about the circumstances, through the Colorado Coalition of the Homeless, the family learned about programming that would allow the children to continue to come to school, getting much needed nutrition and support. The family also received help on career assistance and finding a home. Through the organization, the family now is employed and living in an apartment.


Stories of the Colorado Coalition for the Homeless: Jessica

Jessica went through what no mom should ever have to. She lost her three month old to SIDS (Sudden Infant Death Syndrome.) Devastated and still caring for her other children, a series of events led to her dismissal from work and then eviction from her home. She lived with her mother in a small mobile home, but was targeted as at-risk of losing custody of her children unless they found a more stable environment.


Through the Colorado Coalition of the Homeless, Jessica was able to go through the Family Reunification Program and helped her move into a suitable home with her children. She is also now able to regularly meet with a trauma counselor to work through the grief over the loss of her child. She plans on working in the medical field and works every day to make a better life for her children.


…read more incredible stories here.


What this donation means to us.

We find great inspiration in:

Thriving where you’re planted.

Getting past all the odds.

Dismissing people who say: “that’s too difficult.”

Ignoring the thoughts that tell you, “you can’t do this or that.”


Nonprofits like Colorado Coalition for the Homeless exist because homelessness may never be solved. Donations help give much needed funding to a nonprofit that needs staff, shelter maintenance, outreach, medical assistance, financial coaching and the many other services they offer.


“This was our first donation that ever supported people experiencing homelessness, so that’s a big deal, to me at least.” – Allison Parks, Owner & Founder, Conscious Real Estate


We have been donating to the nonprofits of our clients’ choosing for over four years now. We have no regrets about the many wonderful organizations that our clients have selected to receive donations. This is exactly why we created our business model as such – we care about all of the causes. The environment matters. Free speech matters. Veterans matter. Social justice matters. Animals matter. ALL OF IT MATTERS.


But still… four years is a long time to go without donating to a group of people who we all see on the streets every day in Denver – a group of people who are clearly in need. This donation landed an extra special place in our hearts… why shouldn’t the donations from our home sales contribute to the homeless?


From the start, Conscious Real Estate always had a socially conscious mission. Since the beginning, we have donated to scores of global, national, local and hyper-local nonprofits. We love focusing on Colorado nonprofits and this donation was especially meaningful. We genuinely hope to generate more business that allows us to continue to give back to the Colorado Coalition for the Homeless.



Look! It’s us!

Here is Conscious Real Estate Agent, Kimberly McAleenan (center), with her client Adrienne (left), and John Mezger (right) of the Colorado Coalition of the Homeless. Let’s just say those smiles are thinking about what can be done with $854! A lot!!! Are you looking to buy or sell? Join the conscious movement and contact us to learn more.


When you buy or sell a home with Conscious Real Estate, you’re able to donate a large chunk to a nonprofit of your choice. So many of our clients already make smaller monthly donations and attend the events of the organizations that they love, but this really allows our clients to give in a bigger way – using our money.


The Conscious Group - Sh*t Agents Say - Post 3

The Conscious Group - Sh*t Agents Say - Post 3

(Another Sweary Real Estate Post by Allison Parks)

Note: This is the fourth post in a series.  

If you are interviewing multiple agents to list your home, you may find yourself in a situation where several agents say that your home should sell around, for instance, $460,000. Another agent comes in and says they can sell it for $510,000 because they are incredibly talented and special. Beware, my friend. This is a tactic that many agents use to capture listings. They say that they are the best agent. They have special unicorn powers. All they have to do is click their heels, use your bathroom on a Wednesday without washing their hands afterwards, and like magic, your home is worth $50,000 more. I’m sorry, but often these agents are lying… but of course, all of us want our homes to be worth $50,000 more, so we hire the agent who says they can get us those 50 bonus racks.

Guess what actually happens?

Many moons later, your home sells for $460,000, like all of the honest agents told you it would. In fact, since your home sat on the market so long, your listing became “stigmatized” in the eyes of many buyers. As such, your home might only sell for $450,000-455,000, when it should have sold for $460,000. The agent with special unicorn powers purposefully quoted you a higher price than could actually attain for you, because they wanted your business. They aren’t smart enough to get your business in an honest fashion, so they have to use slimy tricks.

Truth: As a result of falling for this tactic, you have made less money, your home was on the market for much longer than it should have been, and you have to live with the fact that you paid a lot of money to an Uncool Agent, instead of an Honest Agent.


Want a Fantastic Agent instead of a Problem Agent?  Give us a call at 303-908-9873.

For more on Shit Real Estate Agents Say to Get You to Hire Them, read our next post, I am an expert on [insert neighborhood here].

The Conscious Group - Sh*t Agents Say - Post 3

The Conscious Group - Sh*t Agents Say - Post 3

(Another Sweary Real Estate Post by Allison Parks)

Note: This is the third post in a series.  

You should hire me because I work at ___________ brokerage.

When I first started out in real estate, I went on a date with one of the top-selling real estate agents in Denver, because he was kind of cute and I wanted to see if I could glean any useful real estate information from him. He was more than happy to talk about himself and his successes at length…

At the time, he worked for Coldwell Banker. He told me that when potential clients interview him, he sells himself by touting that he is employed with Coldwell Banker, because they are a successful nationwide company that has been around for 100 years.


Here’s the thing… Yes, Coldwell Banker is a successful nationwide company that has been around for 100 years… but this has nothing to do with the quality of his work or his competence as an agent. He’s just blowing hot air, because he’s a Slimy Salesperson. Coldwell Banker, like any major franchise real estate company, has some amazing franchises and some terrible franchises. They will have some amazing agents and some terrible agents. Same goes for Keller Williams. Same goes for Re/MAX. Same goes for Sotheby’s. You get the point…

Fantastic Agents work at a shitty brokerages, Problem Agents at fantastic brokerages, and a bunch of average agents breathe the recycled air at a variety of brokerages.

When agents sign on with a brokerage, the brokerage takes a (typically significant) portion of their earnings for training, office space, and so forth and the brokerage turns a profit from these agents. More agents at a brokerage generally means more money for the brokerage. As such, many brokerages will hire just about anyone, because they want the cut of their money. That’s how brokerage owners get rich. That’s how they expand statewide or nationwide. That’s how they exist for 100 years.

Truth: Coldwell Banker is not a real reason to work with someone. Knowledge, competence, skill, and giving a shit are all real reasons. (I’m not dissing on Coldwell Banker, but I am dissing on agents who can’t give their potential clients a real reason that they should choose to work with them.)


Want a Fantastic Agent instead of a Problem Agent?  Give us a call at 303-908-9873.

For more on Shit Real Estate Agents Say to Get You to Hire Them, read the next post about super freaking impressive amounts of money for your home.

The Conscious Group - Sh*t Agents Say - Post 2

The Conscious Group - Sh*t Agents Say - Post 2

(Another Sweary Real Estate Post by Allison Parks)

Note: This is the second post in a series.  

You should work with me because I sold 100 homes last year. I am a Top Producer.

Masel tov. Your family must be proud… oh yeah, I forgot to say bullshit.

Here’s the thing… if an agent is promoting oneself by bragging about how many homes they have sold in a given year, it is difficult not to be impressed. They probably earned the cost of your home in that year. But consider this… once agents start selling an incredibly high number of homes in a given year, chances are, it has become impossible for them to be client-centered or detail-oriented. Making money is their priority. Helping YOU is not their priority. Negotiating for YOU will not be at the top of their list, so you might lose money. Responding to YOU will not be at the top of their list, so you have to wait around to get answers. See what I’m getting at? Your real estate agent needs to be focused on you – not on buying 17 more Jet Skis.

Truth: Selling a lot of homes doesn’t mean that an agent is knowledgeable, competent, talented, or that they give a shit. It means that they are good at marketing themselves and attaining clients.

Top Producers will likely say that they have it all covered because they have a “team.” I’m not saying teams don’t work… I’m just saying that I have never seen one that works effectively. Literally, any time that I have had to deal with a team of agents, whoever you need to speak with is always the one who is not available. Someone may be available to take your call, but when you have pertinent and time-sensitive questions about a real estate transaction, that’s not helpful unless they have both useful information and decision-making capacity.

Truth: Selling a lot of homes doesn’t mean that an agent is knowledgeable, competent, talented, or that they give a shit. It means that they are good at marketing themselves and attaining clients. In this industry, you don’t have to be good at your job to be “successful.”


Want a Fantastic Agent instead of a Problem Agent?  Give us a call at 303-908-9873.

For more on Shit Real Estate Agents Say to Get You to Hire Them, read the next post, which is one of the biggest Lies your Real Estate Agent is telling you!

The Conscious Group - Sh*t Agents Say - Post 1

The Conscious Group - Sh*t Agents Say - Post 1

(A Sweary Real Estate Post by Allison Parks)

Note: This is the first post in a series.

Getting ready to buy or sell a home? Need a real estate agent? Do you have a nagging feeling that some of these agents you are interviewing are full of shit? They probably are. A lot of real estate agents suck, which is a problem, because buying or selling a home is a huge transaction with serious financial consequences.

If you wind up with a crappy real estate agent as a home-seller, you may not get top dollar for your home. As a home-buyer, you may not get the repairs that your new home requires, because your agent doesn’t know how to negotiate well. Problem Agents can cost you time, money, and stress, which could have been avoided. As an agent who has seen my fair share of Problem Agents, this is my No-Holds-Barred Guide to identify the weeds.

First, let’s discuss why many real estate agents suck…

Some real estate agents suck because they are only capable of caring about their own interests without the ability to simultaneously care about their clients.

That’s pretty sucky. Real estate is supposed to be a service industry. It is OK to make a shitload of money, so long as you are providing great service to your clients, but this truth bomb that would seemingly be common sense hasn’t quite made it into the the hearts and minds of many real estate agents.

Other real estate agents suck because, honestly, it’s pretty easy to get a real estate license. You don’t have to be particularly smart to get a real estate license and you can still make money at real estate even if you don’t know much about it. Many real estate agents are terrible at doing their job, but are fantastic at getting clients, so they are still financially successful.

In the state of Colorado, getting a real estate license requires 120 hours of school and passing a test that you can take an unlimited amount of tries, with a passing grade of 80% on the national portion and only 75% on the state portion. It’s really not that tough to get the license. I assure you, when I passed the real estate exam with scores well into the 90s on my first try, I STILL DIDN’T KNOW JACK SHIT ABOUT HOW TO DO REAL ESTATE. Not to mention, once you have your real estate license, you only must acquire 24 hours of continuing education every three years to keep your license active in the state of Colorado. That’s not much, so unless someone really takes the initiative to learn how to do real estate, which is an endeavor that requires a lot more time, money, and active brain cells, you might have a real estate agent who doesn’t know much about, well, real estate.

With all of this being said, how is the average consumer to discern which real estate agents are Fantastic Agents and which ones are Slimy Salespeople? Slimy Salespeople give passionate and savvy sales pitches to land their clients. They tend to all say the same shit, because they memorized scripts that they were given early in the business. Because their humanity died a long time ago, they don’t actually have anything of value to say. I have heard the same thing from people burned by Slimy Salespeople time and time again. “They worked so hard to get my business, but once they had my business, it felt like they didn’t care any more.” This is the trademark of the Problem Agent.

In the famous words of the Wu Tang Clan, protect ya neck.

Don’t let fancy sales pitches sway you, no matter how convincing they may be. If you have a gut feeling, follow it.

When a real estate agent seems like they might be an asshole, they probably are. This industry has more assholes than a hot dog factory…

You may have gathered that I have no love lost for a lot of the “professionals” in my industry. That part is true. You may think that I’m jaded or even an angry person. That part isn’t true. Fact is, I lost a wrestling match with my marketing team and they are making me create content using my “authentic personality.” Turns out, my authentic personality is very sweary.

Through the years, I have grown weary of seeing home-buyers and sellers get taken advantage of by Problem Agents whose lack of integrity and skill negatively affect the outcomes of their clients. It is incredibly frustrating to work in an industry that isn’t well-respected because so many agents have exhibited behaviors that reflect poorly on the rest of us. I would like to see the business go to Fantastic Agents who give a shit.


Want a Fantastic Agent instead of a Problem Agent?  Give us a call at 303-908-9873.

For more on Shit Real Estate Agents Say to Get You to Hire Them, read our next post, I Sold Soooo Many Homes Last Year; I Must Be Good.

nonprofits for the environment, conscious real estate, denver real estate market, denver real estate agent, kimberly mcaleenan


nonprofits for the environment, conscious real estate, denver real estate market, denver real estate agent, kimberly mcaleenan

Let’s Face It, The Numbers Matter!

environmental defense fund, nonprofit denver, colorado nonprofit, denver real estate agencies, conscious real estate, kimberly mcaleenan

Kimberly McAleenan (left) presents the donation to the Environmental Defense Fund with her clients

The Environmental Defense Fund has been making economically sound environmental advanced and recommendations since its inception. Focusing on environmental issues in a financial angle has helped this nonprofit advance science in a way that also appeals to the fiscally-minded politicians who help shape the laws in our country.

And, at Conscious Real Estate, we know it’s about the numbers too when it comes to actionable change. That’s why we ask our clients to pick a nonprofit for us real estate agents to donate 10% of our own commission to. Yes, we get feel-good gold stars from it, but the nonprofits that we donate to get to further their education and outreach programs so that the world is a better place. That’s our goal too! Once donation at a time..

And huge thanks to Andrea and Jonathan for choosing the Environmental Defense Fund ($1600 went in a lump sum from their home sale, boom!). PS, they split between Vet Ranch and Environmental Defense Fund and yes, we love splitting between two favorite orgs!


How Does the Environmental Defense Fund Advocate for Change?

As US-based group, the Environmental Defense Fund (or “EDF”) funds projects taking on issues such as global warming, ecosystem restoration, oceans, sustainable fishing, human health, climate issues and more. Current and past projects have included encouraging the clean energy industry, lowering pollution domestically and abroad,

As a nonpartisan organization, the EDF is not swayed by politics, rather they reference sound science and legal precedent in their policy making.

In fact, their wоrk оftеn reflects market-based ѕоlutіоnѕ tо еnvіrоnmеntаl problems such as energy efficient corporate investments to reduce negative impact while also reducing long-term operations overhead. The EDF is solutions-oriented, so they are always trying to balance both business and societal goods in order to least impact while putting the greatest effort toward improving the environment.

The EDF is Guided By Science (Thankfully!)

These times are interesting ones where science and research are being discarded more than ever. Supporting science is a plus in our book. And, the EDF has been called “Amеrіса’ѕ mоѕt economically lіtеrаtе grееn саmраіgnеrѕ” by The Economist. Thе оrgаnіzаtіоn wаѕ rаnkеd fіrѕt аmоng еnvіrоnmеntаl grоuрѕ іn a 2007 Fіnаnсіаl Tіmеѕ global study оf 850 buѕіnеѕѕ-nоnрrоfіt раrtnеrѕhірѕ аnd rесеіvеd a fоur-ѕtаr rаtіng frоm Charity Navigator, the іndереndеnt сhаrіtу еvаluаtоr.

Their mission is: “Guіdеd bу science аnd есоnоmісѕ, wе tackle urgеnt thrеаtѕ wіth practical ѕоlutіоnѕ.” As оnе оf the wоrld’ѕ largest еnvіrоnmеntаl organizations, the EDF has more thаn two mіllіоn mеmbеrѕ. Their global staff includes оf 700 scientists, есоnоmіѕtѕ, роlісу experts, аnd оthеr professionals. To support these worldwide efforts, over half of the EDF’s necessary operating funds from donations.


“Wе wоrk to ѕоlvе thе most critical еnvіrоnmеntаl problems facing thе planet. This hаѕ drawn uѕ tо аrеаѕ that ѕраn the bіоѕрhеrе: climate, oceans, есоѕуѕtеmѕ, аnd hеаlth. Since thеѕе tорісѕ are іntеrtwіnеd, оur solutions tаkе a multіdіѕсірlіnаrу approach. Wе work in соnсеrt with оthеr organizations — аѕ wеll as with buѕіnеѕѕ, gоvеrnmеnt, and communities — and аvоіd duрlісаtіng wоrk аlrеаdу being done еffесtіvеlу bу оthеrѕ.” – The Environmental Defense Fund


sold, denver housing market, buying a home in Denver, Denver area real estate, conscious real estate, kimberly mcaleenanAre You Into Science Too?

Do you feel the same way that science and the Earth should be supported? Join us in the mission of giving back by buying or selling a house with us. And, you get to pick the cause. To get started, meet one of our many talented and experienced agents.


direct relief, denver nonprofit, denver charities, conscious real estate, allison parks, direct relief, conscious real estate agencies

direct relief, denver nonprofit, denver charities, conscious real estate, allison parks, direct relief, conscious real estate agencies

Life Saving Medical Aid: Without Regard to Politics, Religion or Ability to Pay

When a tragedy strikes that is so great it dominates the daily news around the world, it is impossible to ignore the needs of those affected. Natural disasters and war have so often been the cause of that suffering, forcing families to either leave their homes or rebuild them after the storms recede.

However, when the purchase of a home in Colorado can directly lead to helping rebuild the homes in Houston, Puerto Rico, Southern California, Yemen or any of the other 80 countries in which the humanitarian aid organization Direct Relief operates the decision to help is easy.

That is exactly why Kevin and Allysse Paquette chose to donate nearly $900 dollars to Direct Relief – one of Charity Navigator’s “10 Best Charities Everyone’s Heard OfThey turned to a relief organization that surpassed $1 billion in donations in 2017 and climbed to the 7th largest charitable organization in the United States.

The governance of Direct Relief is what drew the Paquettes to make their donation; specifically, that 100% of earmarked donations go exactly to the emergency response designated by the donor.

And, after spending time in the Caribbean, they wanted to make sure that all of those affected would receive the fullest measure of assistance possible. Dіrесt Rеlіеf (fоrmеrlу knоwn аѕ Dіrесt Rеlіеf Intеrnаtіоnаl) іѕ a nоnрrоfіt, nоnраrtіѕаn оrgаnіzаtіоn wіth a ѕtаtеd mіѕѕіоn tо “іmрrоvе thе hеаlth аnd lives of реорlе affected by роvеrtу or emergency ѕіtuаtіоnѕ bу mоbіlіzіng and providing еѕѕеntіаl medical rеѕоurсеѕ needed for their саrе.”

Direct Relief Always Was a Direct Connection Between People Delivering Needed Aid

It all began in 1945, when Estonian immigrant William Zimdin, who had amassed significant wealth pre-war, began sending relief parcels with food, medicine, clothes, and other necessities for friends, family and past employees who were trying to rebuild their lives after the devastation of war. Direct Relief was officially founded in 1948 and has continued to help populations of people affected by severe natural disasters and the struggles the aftermath causes.

Thе Wіllіаm Zіmdіn Foundation was established on Auguѕt 23, 1948 аѕ a California-based nоn-рrоfіt соrроrаtіоn. Hаvіng witnessed thе impacts оf unсhесkеd power, Zіmdіn dеdісаtеd hіѕ life’s fortune tо thе oppressed, ѕhunnіng thе fаѕсіѕm thаt hаd caused hіѕ hіm tо flee Hіtlеr’ѕ Europe for hіѕ life.

Direct Rеlіеf has always рrоvіdеd assistance in rеѕроnѕе tо catastrophic еmеrgеnсіеѕ and to refugeeѕ. Tоdау, Dіrесt Rеlіеf рrоvіdеѕ requested medical services in over 70 countries including domestically here in the United States.

Direct Rеlіеf hоnоrѕ thе gеnеrоѕіtу of іtѕ dоnоrѕ bу fоllоwіng a firm policy of full trаnѕраrеnсу іn all of its ореrаtіоnѕ. Thе оrgаnіzаtіоn routinely reports оn hоw dоnаtіоnѕ аrе used and make іtѕ fіnаnсіаl dосumеntѕ (e.g., tаx returns, annual rероrtѕ, audits), fundraising рrасtісеѕ, аnd compensation policies ореn tо thе рublіс. This is probably reason for their inclusion in the Charity Navigator’s “10 Best Charities Everyone’s Heard Of” which is a good indicator that your donations won’t be filtered as much as they are in some organizations.

Conscious Real Estate Agent Andy Robertson snapped this pic of the donation check to Direct Relief

Conscious Real Estate Partners With Their Clients to Donate to Good Causes

At every home sale, Conscious Real Estate donates 10% of their own commission to a nonprofit of their clients’ choice. Through this programming, we have been introduced to so many nonprofits that are superbly top quality in their programming and honest with their funding initiatives. Supporting organizations the truly focus on the objectives of the founders and especially where 100% of the donations go to the cause are the types of nonprofits that we specifically look for in our giving. This way, we know that we are spending money on things we believe in and that it’s getting to the people (and animals and trees!) who need it.

Like our style? Contact one of our agents today.


judis house, judis house denver, brian griese, denver broncos, denver nonprofits, conscious real estate

judis house, judis house denver, brian griese, denver broncos, denver nonprofits, conscious real estate

A truly Colorado organization, former Broncos quarterback Brian Griese was inspired to found Judi’s House, named after his mother Judi who passed away from breast cancer when Brian was only 12 years old. Most of us remember our first loss. But most of us were a bit older the first time we experienced it. As a child, grief is incredibly more overwhelming.

Judi’s House Provides Support for Grieving Children & Their Families

When you are a child, getting older can seem like the hardest thing you’ll ever have to go through. And, for most of us, that is about the toughest challenge you’d be expected to face,  overcoming the trials of maturity, and that’s with the support and guidance of your family.

But what if the unthinkable happens and in the midst of growing up, a child loses a loved one?  How does a child overcome that loss and cope with the grieving process?

Judi’s House was founded on the principle of providing answers to those questions and to ensure that no child be left alone in their grief. And since 2002, they have supported more than 9,000 youth and their caregivers in these most difficult times. Judi’s House is the only free-standing group devoted solely for the purpose of providing research based support for children who suffered the loss of a loved one.

Judi’s House exists because the unimaginable sadness of losing a parent or sibling that affects 1 in 18 children in this country annually. However, Conscious Real Estate stands ready to help raise funds though the joy of buying or selling a home in the greater Denver area to build a community for these families.

Their Free Services Have Helped Over 9,000 Families

Judi’s House has one mission. To help grieving children and their families. And, it is provided free of charge. This is incredible and relies on the support of partners like us here at Conscious Real Estate, and of course all of their supporters in Denver and nationwide (hopefully globally too). Behavioral health specialists help through the grief process and encourage coping skills through their tremendous loss.


They believe that by investing in children and their families, they will assure that no child is alone in grief and that they can learn skills to heal and become happy adults despite their heartbreaking loss.

And, providing their services at a cost that supports the financial cost of loss (free services), their services are accessible to all. Though, programming is dependent on generous donations. At Conscious Real Estate, we know that large, lump sum donations go farther than small ones. So, we’ve instituted a program of regular giving into our conscious real estate agency. Read on..

Meet Judi’s House Supporters Amanda & Matt (Conscious Real Estate Clients)

Judi’s House is the only organization in Denver to support this cause and we’re happy to be supporters too, thanks to the kind recommendation of our clients who chose the organization as their nonprofit of choice for our 10% donation program. Their choice came from a very personal experience.

Amanda Vanek is the type of teacher every parent wishes their child to learn from. She is equal parts charismatic and compassionate, both the instructor of and role model for her classes.  When one of her students needed the help that only Judi’s House can provide, she learned of the vital mission provided to bereaved youth. When she and her husband Adam chose to make their home in Centennial, the purchase offered them the opportunity to utilize the Conscious Real Estate donation initiative to support an organization that had been so important to one of her students. Thank you Amanda and Adam for your kindness, generosity and support!